Adobe Photoshop is a fantastic photo manipulation tool. With it, businesses can produce professional looking marketing materials quite easily. The largest issue with Photoshop is the cost. A person looking to buy it can spend more then $600 for newer versions. This is not feasible for many small business owners, and they probably don’t need all of the features that a $600 photo-editing program comes with. Fortunately, there are many alternatives to Photoshop that are inexpensive or free.
These solutions are not quite as robust as Photoshop but they offer enough of the elements to be useful to the small business owner. What follows is a list of three that make photo-manipulation easy, without straining the wallet.
GIMP is very simple to use and possesses most of the features from Photoshop that a business owner might need to create marketing material. The best thing about GIMP is that it’s absolutely free!
Did you ever use MSPiant? It was included with your Windows operating system and was very basic. Paint.NET is its successor and is far more powerful then its forerunner. One great feature for designers is an unlimited undo button. Paint.NET is a free program; the only negative regarding it is that it only works on Windows machines.
Picnik is fast, free, and easy to use. It works on the Mac, Windows, and Linux operating systems and you don’t need to download files to use it. It has some exciting special effects as well, making it a well liked photo-editing program.
There is no need to purchase the costly Photoshop program to produce professional looking pamphlets. For the small business owner on a budget, any of these programs will do the trick and keep standards high.
Leave a comment!